

It has been a busy weekend - started with me calling for a meeting with my team on Saturday morning.
It was a review meeting - to reflect and examine the things we have been doing thus far as far the Global Entrepreneurship Week is concerned.
What are our key objectives: In my view, there are 3:
1. Partners - Ensure our Partners have meaningful activities that meets the objectives of the Week;
2. Media - Ensure there are good stories to tell the media and also to get as much media coverage as possible - both traditional and the New Media.
If we want to shape the dialogue in entrepreneurship, its wise to have the media as our allies;
3. Gaps - look for activities and partners in areas we have none - such physically challenged entrepreneurs and also more young cool activities.
Overall we want to deepen the relationship with our partners and also support them. So, i said, lets have a 3 prong approach to our partners: Engage, Embrace and Energize.
We Engage them, enable them to Embrace fully the idea of "the Week" and finally support them to Energize their preparations and also the week !
This, i believe will enable us to mine for the interesting stories for Objective 2 and finally give us time to shape Objective 3.
The team appreciated this session I think, and they left for a nice Indian lunch with a clear mind !
Clarity is Crucial...in whatever we do, I guess.
Been reading about the current financial meltdown. Not a pretty story .....
"How do we become entrepreneurs in these times of economic turbulence?" is a common question.
Challenge, my friend ! Ride it. When you are into a sport, don't you look for challenges? When you play a game, don't you want the thrill of a challenge !
When we play a game we are engaged and enjoy the challenge. Why? There is a sense of play, of detachment...whao..DEEP !
Entrepreneurship - blur the line between play and work !
Easier said than done, I guess ! But what other choice does one have ?
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